Analysis
October 29, 2024 9:39 AM
Donald Trump's crypto project, World Liberty Financial, is moving forward with plans to create and issue its own stablecoin. Sources reveal that the stablecoin, designed to maintain a steady value, is still in development as the team works to ensure its safety and compliance before launch.
World Liberty Financial, which raised $14 million in an initial token sale, is concurrently developing major project components, including the stablecoin. The project's recent hiring of Rich Teo, co-founder of stablecoin issuer Paxos, as stablecoin and payment lead, signals its commitment to this venture.
The legality of stablecoins remains a contentious issue in the United States, with the SEC having previously sued companies like Binance over stablecoin offerings. While some charges have been dismissed, federal lawmakers are expected to vote on stablecoin legislation soon, potentially impacting World Liberty's plans.
Despite these challenges, stablecoins offer significant profit potential, as issuers can reinvest customer deposits in yield-bearing products. Trump’s connections, including ties to Tether’s asset manager Cantor Fitzgerald, could provide strategic advantages in launching a collateralized stablecoin.
World Liberty Financial aims to capitalize on Trump's brand to attract retail investors and promote stablecoins and decentralized finance. The project seeks to maintain U.S. dollar supremacy and has framed its mission as one to "make crypto and America great again."
However, Trump has criticized the idea of a U.S. central bank digital currency, warning that it could lead to government control over personal finances. As World Liberty navigates its stablecoin ambitions, it must balance these political stances with market realities.
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