25% of Hong Kong Residents Want to Hold Virtual Assets, BTC Tops Preference List

In Brief:

Interest in holding virtual assets rises to 25%, up 6% since late 2023.

Bitcoin remains the most favored, with 81% of interested respondents choosing it.

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A new survey from the Hong Kong University of Science and Technology Business School reveals that 1 in 4 Hong Kong respondents plan to hold virtual assets in the future. This marks a 6 percentage point increase since a major crypto fraud case in September 2023.

The survey shows that Bitcoin remains the most sought-after digital asset, with 81% of prospective holders expressing interest—up 7 points from the previous study. In contrast, enthusiasm for NFTs has declined by 11 percentage points, signaling a broader shift from speculative digital collectibles to more established cryptocurrencies.

The findings highlight growing mainstream interest in virtual assets, particularly in the aftermath of improved regulatory clarity in Hong Kong.

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